Hertfordshire-based web design and content agency Onlineability has given its motorsport blog a great new makeover in time for the British Grand Prix.

Brits on Pole aims to be a must-visit destination for fans of British drivers in open-wheel racing series, including Formula One, its feeder series GP2, the A1GP World Cup of Motorsport and IndyCar racing in the US.

And there’s a wealth of talent out there. Apart from Lewis Hamilton’s fantastic bid for the 2008 F1 championship there’s perennial favourites Jenson Button and David Coulthard, up-and-coming GP2 racer Mike Conway and the trio of Dan Wheldon, Darren Manning and Justin Wilson waving the flag in the States.

There’s never been a busier time for Brits on Pole – and, to celebrate the upcoming British Grand Prix held at Silverstone on Sunday July 4, Onlineability has launched a striking new design based on the WordPress Options theme made available by Justin Tadlock and customised by in-house designer Andy Darley.

View the new design here >>

Andy said: “I chose to work with the Options theme as it represented the perfect compromise between getting an original look for the site which we could implement quickly, and the considerable amount of work involved in coding a complex design from scratch.

“I’m really pleased with the result and I think it’s been one of the main reasons why we’re seeing an upswing in readers and subscribers, and are now media accredited by nine international teams, two racing series and a tyre supplier – something that I’m very proud of.

“I’d recommend this method of working to anyone looking for a professional, dynamic and easy-to-manage site with a strong identity, like the one we’ve created for Brits on Pole. It’s something we specialise in here at Onlineability so, if you’re looking to achieve something similar, come and talk to us.”

* If you use a feed reader such as Bloglines or Google Reader to keep up with your favourite blogs then you might like to subscribe to Brits on Pole. Just follow this link to add it to your regular reading list.